We started on a mat. In a moment of rebuilding.
Not in a boardroom. Not in a factory. From a deeply personal place and a refusal to accept the choice between practice and space.
Our Story
Born from a turning point not a trend.
Like so many of you, we discovered Pilates not as a trend but as a turning point. A moment when movement stopped being about appearance and started being about feeling whole. About returning to your body after life asked too much of you.
Reformer Pilates changed everything. The resistance, the flow, the precision there is nothing quite like it. But the studio was expensive. The schedule was inflexible. And bringing a traditional reformer home meant choosing between your practice and your space.
We refused to accept that choice.
means life
And that is exactly what it gave our founder a new beginning. AVA REFORM exists to elevate movement into a lifestyle. To remind you that rebuilding yourself is possible. That discipline can be beautiful. That strength can be soft.
What We Believe
Five principles that guide every decision we make from the materials we choose to the way we design for real homes and real lives.
Pilates should be accessible
Not just to those who can afford $60 a session studio memberships. To anyone, anywhere, who wants to move better and feel stronger on their own terms.
Your home deserves beautiful things
Fitness equipment does not have to be an eyesore. Ava Reform is designed to belong in your space to make you want to show up every single day.
Build responsibly
Every reformer is crafted with sustainably sourced wood, eco-conscious materials, and a commitment to leaving less impact on the planet.
Where We Come From
Born in Miami. Built for your home.
Ava Reform LLC was founded in Miami, Florida a city that lives and breathes wellness, movement, and intentional living.
We spent years studying what was missing in the home Pilates market. We spoke to practitioners at every level. We tested, refined, and rebuilt until we had something we were genuinely proud of.
A foldable, adjustable Pilates reformer that delivers a true studio experience without demanding a dedicated room, a membership, or a compromise on quality.
For Every Body. Every Level.
Whether you are stepping onto a reformer for the very first time or bringing years of studio experience home Ava Reform was made for you.
Start with confidence.
Intuitive adjustability, a forgiving learning curve, and a spring system that guides you through correct form from your very first session.
Build without limits.
Every foundational and intermediate exercise fully supported footwork, the hundred, short spine, stomach massage, long stretch and more.
Push every boundary.
Studio-grade engineering, a full 6-spring resistance range, and the structural integrity to match the demands of a serious, advanced practice.
AVA wasn't created in a moment of certainty. It was created in a moment of rebuilding.
There was a time in my life when everything felt uncertain. My routines changed. My stability changed. Pilates became the space that brought me back to myself.
I wanted something that wasn't just functional, but meaningful. Something that represented strength, elegance, and transformation.
So I created AVA. And that's exactly what it gave me a new beginning.
Our Promise
When you bring Ava Reform home, you are not just buying equipment.
You are investing in a daily practice. In a stronger body. In a calmer mind. In a version of yourself that shows up not because you have to, but because it feels that good.
Every reformer that leaves our hands carries with it the care, craftsmanship, and genuine belief that movement has the power to transform a life.
We have felt it ourselves. We built Ava Reform so you could feel it too.
Shop the Reformer